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词汇 shoppertainment
释义

Definition of shoppertainment in English:

shoppertainment

noun ˌʃɒpəˈteɪnm(ə)nt
US

  • The provision of entertainment or leisure facilities within or alongside a retail store or shopping centre, as part of a marketing strategy designed to attract customers; the entertainment or facilities provided in this way.

Origin

1990s. Blend of shopper and entertainment.

Definition of shoppertainment in US English:

shoppertainment

nounˌʃɒpəˈteɪnm(ə)nt
US

  • The provision of entertainment or leisure facilities within or alongside a retail store or shopping centre, as part of a marketing strategy designed to attract customers; the entertainment or facilities provided in this way.

Origin

1990s. Blend of shopper and entertainment.
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